VP Industry Solutions & Marketing at Newgen Software Rajeev Kak said, “In an increasingly social world, it has become imperative for every business to tap the potential of social media to extend the reach, awareness, adoption, and relationships of its brand. Combining SMC4 with our ECM & BPM capabilities, we enable customers to leverage the game changing market opportunities that social media provides, while efficiently addressing the associated compliance requirements.”
CEO of Integritie Michael Veenswyk said, “We are excited to join forces with Newgen. Newgen offers a proven ECM suite, while SMC4 manages the four key areas of social content management – capture, control, compliance and communication. The collaboration will revolutionize the way businesses operate, making enterprise content more social, contextual, and useful.”
Newgen and SMC4 integration will offer the following capabilities to users:
- Enhanced control over outbound social media messages
- Real-time capture, indexing and archival social content
- Routing of social content to the right teams
- Comprehensive search and eDiscovery of stored messages
- Sentiment analysis of social content
- Access to competitor analysis and latest market insights
Newgen ties up with Integritie for Next Generation Social Content Workflow and Records Management
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